I think there are two reasons why so many people hate PETA. The first is that they are obnoxious, controversial, in your face and raunchy. The second reasons is that their effective. Despite so many peoples hatred toward their approach, it works. There is no other animal rights organization that has worked with so many celebrities and has inspired so many people to go vegan. Being boring, politically correct, and PG doesn’t really work as an activist, its not attractive.
Sorsha Morava, like a handful of other vegan YouTubers, is using the PETA model to bring more people into the vegan conversation. There are a lot of YouTube channels that produce content for “level 5 vegans” which is preaching to the choir. While those channels are appreciated and useful, we need more vegans talking to a mainstream audience. Sorsha is screaming to the mainstream. Her YouTube videos are sexy, controversial, and usually about a big name celebrity or YouTuber that she has a bone to pick with. Her most popular video is called “LexFitness is a PUSSY Compared to Vegan Gains”, with over 70,000 views.
If you have watched her videos, it will make sense to learn that she is trained as an actress. Sorsha spent time during high school in Los Angeles trying to become a teen age TV star, but quickly grew frustrated at the lack of freedom she had as an actress. The scripts told her what to say, the director told her how to act, and the costume and make up designers told her how to look. She took the skills she learned in school and decided to apply them to YouTube, where she could write the scripts, film and edit the content herself. A little over a year later Sorsha has over 7,000 subscribers on YouTube and her channel is growing rapidly. The Internet opens up entirely new path ways as far as a career goes, and some teenagers really do not need to go to conventional college after high school. For some it is best to work hard on a personal business that will help accomplish unique goals and aspirations.
In this conversation Sorsha and I discuss how to be successful on YouTube, how to help transitioning vegans in the best way, and how to live a high-carb healthy lifestyle.
Connect with Sorsha:
Purchase Homestylevegan.com/plantriotic cook book!